Start360 Group Strike New Sponsorship Deal with Newcastle Falcons

As a firm that is passionate about sport, Newcastle-based event marketing specialists, Start360 Group are thrilled to announce that they will continue their sponsorship of the Newcastle Falcons and scrum-half, Sonatane Takulua for the 2018 / 2019 season.

For the third consecutive season, event-marketing specialists, Start360 Group will be the proud sponsor of Newcastle Falcons and their scrum-half Sonatane Takulua. The renewed sponsorship demonstrates the firm’s owner Glen Lowes continued contribution to the local economy and favourable connection with the great city of Newcastle. As a passionate sports fan, the running sponsorship deal is also a way for Mr Lowes to transfer his love of sports into his business.


Tonga international, Sonatane Takulua has played for the Newcastle Falcons since 2015 and has since made over 50 appearances for the club. As one of the most exciting players in the Aviva Premiership, Start360 Group is hoping to continue supporting the 27-year old throughout his playing career.


Glen Lowes has been passionate about sport all his life, and now as the Managing Director of Start360 Group, the businessman can utilise the many transferable skills between sport and business for his career, the development of his workforce and the growth of his firm.  Sporty people have many of the ingredients to become successful in the business world including being able to cope with pressure, the ability to hit targets and a deep-rooted determination to win. When commentating on the relationship between sport and business, Mr Lowes identified the five most useful transferable skills as:


  • Target driven
  • Strong communication skills
  • Teamwork
  • Competitiveness
  •   Work ethic



As part of the renewed sponsorship package, Start360 Group will receive several perks.  The perks include a signed shirt, hospitality tickets, a stadium announcement, Start360 Group’s name and logo advertised on the big screen and in Sonatane Takulua’s biography of the matchday programme, a stadium announcement when Sonatane Takulua scores plus match day tickets to a game of Mr Lowes choice for the 2018/2019 season.


The partnership between Start360 Group and the Newcastle Falcons is and continues to be a special and unique one. ‘I am delighted that we have been able to sponsor and show the firm’s support for Sonatane Takulua’s professional rugby career and the Newcastle Falcons for a third season running’ expressed Managing Director, Glen Lowes. ‘I believe that it is important to create partnerships between sport and business because many of our staff and contractors come from sporting backgrounds, so it helps for them to see how their transferable skills can be of use in the business world’ added Mr Lowes.


Date Published:  22nd May 2018

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